XEODesign®
- For New Player Experiences
XEODesign, Inc. provides Player Experience research and design services for games
and consumer creativity products. We help make products easier and more fun to
use by targeting the complete customer experience, from art to usability to interaction.
XEODesign's interviews of
people waiting to buy their iPhones finds that
much of the success of the Apple iPhone comes from
unique attibutes of its emotion profile. To demonstate
the practical application of XEODesign's approach
we used this research to make a game called Tilt
that creates a player experience (PX) that feels
like a natural extension of the iPhone because the
game mechanic builds on the same emotion profile.
Since 1992, our services have improved
over 40 million player experiences and helped industry
leaders such as UbiSoft, LeapFrog, Sony Online, Sega,
Roxio, and Maxis profit by offering more fun for
their customers.
XEODesign,
Inc. offers deep and unique expertise in the development
of interactive entertainment. We have spent over
a decade researching design, usability, and game-playing
experiences. With our integrated services, we go
the extra mile to help make our clients’ products
a success.
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